Encourage Buying Online!
In order to encourage people to buy online you need a clear Call-To -Action! Here are some options to consider.
• Include a visible CTA button near the top of the page - of every page.
• If you offer a discount tell people about it - with CTA buttons and on the ticketing page.
• Endorse online purchasing by stating why to buy such as "best value, avoid lines, etc.)
Creating & Managing Discounts
Have a lull in ticket sales? Get customers' attention and drive sales by promoting a limited time offer for your event utilizing the Discount functionality in Self Administration. Create, manage and copy discounts from one event to another by selecting the red ticket icon next to your event in the Events tab of Self Administration. See example below showing how to create a 4-day deal for $5.00 off all tickets using Promo code Summer. Contact your Account Manager with any questions.
Buy One Get One Free
Dollar Amount - $5.00 Off
Percentage Amount - 10% Off
A Picture is Worth a Thousand "Shares"!
Between websites and social media platforms, photos have become an integral part of our daily lives and our marketing efforts. Studies have shown that posts with images receive more views and shares than text alone, and as we know, pictures can impart a message sometimes better than words. While you don't want to go picture crazy, these web pages and mobile applications can help you create that perfect image.
On the Web
Examples of information to be collected:
• T-Shirt Sizes
• Marketing Information - "How did you hear about us?"
Additional Information Page
Do you have extra information you would like to gather from customers when they make a purchase? Ask your Account Manager to set up an Additional Info Page for your site. This quick questionnaire, survey, or disclaimer appears just before the customer enters their payment information. Use drop down choices, fill in the blanks, or check boxes to capture that extra important data.
Gather the results from the Consumer Data Collected report found in your reporting menu in Self Administration.
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