What Happens When You Scan An ExtremeTix Ticket?
In a word: Magic! In this highly digital age it is easy to take for granted many things we expect to just happen and rarely stop to think about just how amazing those processes really are. Cellular phones that allow you to call or text someone from almost anywhere in the world, a data storage device smaller than a notepad that can hold a Terrabyte of information (not too long ago you'd need a whole room of computers for that!) or a DVR that lets you record hours of TV in one box! In the event industry one such amazing device is the scanner: scanning a ticket may not seem that complicated until you realize all that happens in mere milliseconds!
Mid Entry Links
Did you know you can use Mid-Entry links on your website to lead purchasers on a direct route to a specific ticket type? The standard purchase page is a list or calendar view of all the events/ticket types you have on sale, but sometimes you may want to explain to purchasers their options in a more image driven or descriptive way on your website before sending them on to make a purchase. This is when a Mid-Entry link can help by taking the purchaser directly from your website to a specific ticket, bypassing the list view like in the example below.
Link to the Purchase List or Calendar view.
Buy Tickets Image or Text Link on Home Page of Event Website
Purchase Page List View
Purchase Page Directly to Ticket Type VIa Mid-Entry Link
Descriptive Buy Tickets Image or Text Link on Tickets Page of Your Website
Use a Mid-Entry Link from your website to a specific ticket.
Big advertising such as radio, television, social media ads and press releases are important to spread the word to a large audience but let's not forget to tap into community organizations to not only increase ticket sales but also expand your volunteer pool and encourage community goodwill. Organizations like schools, scouts, churches, clubs, charities etc are perfect targets for community outreach programs.
Community Organizations: Charities, Clubs Churches and Civil Servants
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